On Demand Webinar: 5 steps to crafting a killer trade story 


View the Full Recording Below 👇

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Ready to get your brand onto more retail shelves?


ProQuo AI's Head of Marketing, Michael Coden and John Lewis & Waitrose Buyer, Lisa Cherry, walked through the 5 Steps required to craft a killer trade story, including:

  • How to set yourself up as a category expert
  • Finding your opportunities for disruption
  • Ways to maximize a buyer's category value
  • How to prove the impact of your marketing
  • Best ways to build relationships with a buyer

Watch it now! 

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