Posts by Ruby Arenson, Senior Content Manager

Former CEO of Victoria’s Secret on how to build a brand empire

Nov 17

Brand Strategy

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AI brand narratives - the only way to secure ROI in Marketing

Oct 25

Brand Management, Proving ROI

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Why losing third-party cookie data isn’t the end of the world

Oct 22

Brand Management, Brand Strategy

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ProQuo AI's healthy snacks market trend analysis

What has 2022 got in store for the healthy snacks category?

Oct 6

Brand Management

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Prove how Marketing drives profits not losses to any CFO

Sep 15

Brand Management, Proving Marketing Impact

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Is there 'value' in Brand Equity?

Sep 3

Brand Management

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Partnership advertisement between brands Airbnb and the Olympics

Airbnb spent $500m on an Olympic sponsorship - did it work?

Aug 17

Brand Management, Strategic Partnerships

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dating apps, thursday, bumble, hinge

Deep Dive: dating apps in 2021

Aug 13

Brand Management

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ProQuo sits down with Too Good To Go

Aug 13

Brand Management, Integrity

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