What the FAQ?

Perfect Your Elevator Pitch: Win Over Any Retailer in Less than 5 Minutes

View the full recording below👇

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Missed the live event?
Watch it here On Demand!

Buyers are busy people, and their categories are becoming more crowded each day. If you want your brand to stand out, you need to find your ‘wow factor’, your differentiator that sets you apart from the market. Communicate this clearly, quickly and persuasively, and you’ll have yourself a winning retailer pitch.

In this session, we covered:

  • How to position yourself as a category expert
  • How to articulate your distribution opportunity and identify areas for disruption
  • How to drive category value by increasing users, usage and trade-up
  • How to ensure your delivery and presentation grab attention
  • How to get your story across in 5 minutes flat



Don't forget to grab a copy of our guide What The FAQ?
How to Craft a Killer Trade Story!
 It dives into the frequently asked questions and answers about building a trade story! Learn what buyers are looking for most right now, and put your brand in a position to win.

Additionally, if you would like to have a scroll through the presentation in your own time, we have linked the deck here


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Checklist: How to Land on Retail Shelves

So you’re ready to get your brand on retail shelves. Take a look at our checklist below to make sure you’re ready to present your trade story to a retail buyer, and really blow them away.

Download now