Buyers are busy people, and their categories are becoming more crowded each day. If you want your brand to stand out, you need to find your ‘wow factor’, your differentiator that sets you apart from the market. Communicate this clearly, quickly and persuasively, and you’ll have yourself a winning retailer pitch.
In this session, we covered:
So you’re ready to get your brand on retail shelves. Take a look at our checklist below to make sure you’re ready to present your trade story to a retail buyer, and really blow them away.