Webinar On Demand


How to create an RFP for a forward looking brand tracker



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Get your brand tracking RFP right on the first try

The RFP process is a lengthy one, so you want to ensure the end-result is worth the work you put in.

In this webinar, we'll outline some simple steps to help you secure a future forward brand tracker that will stand the test of time, including: 

  • The best ways to uncover challengers and new players in your market 
  • New technologies that will ensure you can truly gauge marketing effectiveness
  • Which questions to ask your candidates to ensure you're getting the best innovations
  • Techniques to distill your candidates down to the final few

In less than 45 minutes, you'll learn how to get your Consumer Insights and Procurement teams on the same page, to drive commercial growth for your brand.  


If you're thinking about an RFP, you can download our custom template and guide to RFPs for brand tracking, here.