The only Consumer Insights tool that monitors the emotions of your consumers, every day.

On ProQuo, you get real-time data and predictive consumer insights to show you which marketing actions are working and why.

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Looking to dig deeper into your consumer's behavior?

We need a change.

Slow-paced research methods like static dips or waves cannot keep up with the fast-paced lives of our consumers or the way in which external changes in the environment impact their habits.

If you want to stay ahead of the curve, you’ll have to embrace newer methods of data capture. Namely, real-time data collection.

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Real-time brand data is vital.

Technology has now enabled brands to track their performance against their competitors and category, on an always-on basis. This means:

Always being on the front foot – identifying the newest trends and knowing whenever your competitors make a move.
Speed to Market – being the first to react when things change in your market.
More predictive data – accessing implicit consumer data, so you can predict how they will behave in the future.

Real-time thoughts and feelings

Spot momentum, live, and stay on top of changing consumer needs. Access the data your team needs, when you need it.

Predictive consumer insights

Know which steps to take to win in your category, based on analysis of thousands of brands worldwide. Our platform uses state estimation techniques to determine the most accurate data values.

Implicit sampling at scale

A solution that captures both System 1 and 2 responses. Behavioral Science has proven that feelings precede actions. It’s imperative to measure consumer feelings first, while also understanding how they justify their actions, second.

Reduced bias

Using sophisticated anti-gaming measures and whole-panel quality monitoring to ensure that the sample is strong. We eliminates 20-30% of inaccurate responses compared to the industry standard of 7-8%.